Branding

website design

How To Build A Successful Website : 5 Essential Factors To Consider

Sometimes business owners and managers face uncertainty and hesitancy when investing in website development or design project. The return on investment(ROI) may be difficult to measure in some cases. The issue isn’t that websites don’t work or produce results themselves. Digital is here to stay. I believe website development should be approached strategically with the …

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branding

3 Major Factors That Affect Brand Building

There are several philosophies that shape the understanding of branding, but ultimately I believe essentially branding has to be understood as the Art of differentiation. It’s both an art and a science. Simply branding when done right helps us stand out and build a good reputation. The essence of branding is that it takes away …

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